More information on cost, schedule, and the application which is due this Friday, February 1st can be found here. Belk College of Business students qualify for $1,000 scholarships! You'll also receive credit for MKTG 3000.
Hear from alumni Sara Milam who was on the last trip and says, "My marketing trip to South Africa was one of the best experiences of my entire life."
What did you do while in South Africa?
"Our trip started in Johannesburg where we met with the CEO of Barloworld, the largest Caterpillar dealer in South Africa. We also visited a few different banks to learn about how they market in South Africa. Then we flew to Cape Town where we visited Table Mountain, The Cape of Good Hope, and Hamilton Russell Vineyards, among many other places. While in Cape Town we also met with the chairman of Pick'n'Pay, a huge convenient store chain in SA, as well as the general manager of the Protea Fire and Ice Hotel. Our last part of the trip was by far the most memorable, which is saying a lot because the rest of the trip was incredible. We ended our trip with a weekend stay at the Kapama Private Game Reserve. We stayed in luxury cabins and took twice daily open-top Jeep tours through the bush looking for The Big Five: lions, leopards, elephants, rhinos, and buffalos. A few of us had the amazing opportunity to ride elephants through the bush as well."
How did you interact with the business community?
"Professor Cohen set up two different "cocktail hours" for us to mingle and practice our elevator speeches and "cocktail circuit" skills. These were attended by local business people, most of whom either owned their own large company, or were a part of the C-suite of them. When we visited Barloworld, we had tea and scones in the CEO's office. When we visited the headquarters of Pick'n'Pay, we were in a board room surrounded by all of the head people from that company, including the son of the man who founded it.
How did you manage the cost of the trip?
"This trip was so worth it to me because although we did a lot of work and had class discussions, they took place on patios of 5-star hotels and our learning was extremely hands on by visiting different businesses and learning directly from their leaders. It never felt like I was in class, and yet I learned so much and was able to experience so much that I wouldn't have been able to on my own or in a classroom. There was also plenty of free time where we could explore and go to places just for fun. We stayed in beautiful fancy hotels, and ate at some of the most amazing restaurants.""I also loved that Professor Cohen planned this trip so well that a lot of our meals, day trips, and museums we visited were included in the cost of the trip. This made it much more affordable while we were there."
Sara ends by saying, "If you're unsure of which study abroad trip you should take this summer or you're having trouble choosing between a few options, I promise you won't regret taking this one!"
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