1st Place Team included Brett Bouldin, Taylor Hartley, Lauren Hart, Mackenzie Cotton, Paige Dyman, and Pete Ferrintino
Runner Up Team included Iris Valerio, Kayla Marshall, Mai Yang, Virginia Crooks, Ashley Lizano, Anne Le
Hear from this semester's winners about what you can expect and gain from this course.
*How the course runs and student experience could be different from the experiences below.*
What do you do in MKTG 3250?
"In MKTG 3250, you work together in a team of six people to create a marketing proposal for a local company. You create and present on a different part each week including: internal analysis, external analysis, competitor analysis, target market/goals/objectives, marketing strategy and tactics, and a marketing budget and controls. You present each week to your professor, who will provide you with feedback, as well as rank how you compared to other teams that week. After all parts are completed, you will present in front of the marketing faculty here at UNCC and they will pick the top four groups to present on campus to the companies marketing team. The marketing team for the company will then pick the top two student teams to present at the company." - Taylor Hartley
What class(es) or experience prepared you most for the MKTG 3250 course?
"COMM 3160, MKTG 3222, & MKTG 3223. The ability to think outside-of-the-box, learning how to form business relationships, understanding consumer behavior, creating a marketing research report for a small business and sharpening my writing skills are just a few of the skills and experiences I took from these classes. --Mackenzie Cotton
"MKTG 3110, MKTG 3221, MKTG 3224, MGMT 3140, Accounting and Economics. Writing intensive courses and PowerPoint skills are also highly valuable for this course. You are expected to write in a professional manner and be able to present without note cards to a number of people including, your professor, the marketing faculty and eventually the client if you make it that far. --Pete Ferrintino
What was the most challenging part of MKTG 3250?
"Crafting the powerpoints to present each week. Finding the balance of how much information to include on the slides proved to be difficult. How can we make our audience understand our ideas without bombarding them with information?!" -- Mackenzie Cotton
"I cannot stress enough how important it is that you choose the right group. From day one, we all worked hard and respected each other, and that is what led to the success that we achieved in the end. Outside of group cohesion, the other challenges were getting everyone together on such busy schedules, finding time to practice and revise, and actually developing creative strategies and tactics to enhance our marketing plan." --Pete Ferrintino
"The most challenge part of the MKTG 3250 course for me was how fast paced it was. There is something new that is due each week, so it is important to plan how you're going to tackle each part. --Taylor Hartley
What did you gain from completing the MKTG 3250 project?
"I have gained confidence in myself after completing MKTG 3250. I have realized I am more capable than I ever gave myself credit for. This class is challenging and stressful but that is what makes it so rewarding. I gained the most wonderful friendships in this class as well. If there is anything I would tell future students taking MKTGT 3250, it is find a great team. Do not settle…." -- Mackenzie Cotton
"I gained so much from MKTG 3250! Not only did I gain some of the most awesome friends, I gained confidence in myself as a student, as a leader and teammate, and most importantly, as a professional. The experience was the most influential of my entire UNCC career and the work that we did was such great practice for a job in the marketing field. We also gained fantastic exposure to a network of marketing professionals that some of us believe may help us jump start our careers in the field." --Pete Ferrintino
"MKTG 3250 has been one of the best classes I have taken in my college career. I gained confidence in my presentation skills, and I now fully understand what companies will be looking for in terms of marketing plans." --Taylor Hartley
Congratulations to all students who completed MKTG 3250 this semester!
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